Clogs’ popularity helps Birkenstock to highest ever quarterly sales

‘Ugly’ footwear trend boosts German company’s results but shares fall on bigger-than-expected drop in marginsStrong sales of clogs – which have been adopted by the American models Gigi Hadid and Kendall Jenner as part of this summer’s trend for “ugly” shoes – have helped Birkenstock to the highest quarterly sales in its history.The German shoemaker, which listed on the US stock market in October last year valued at $7.5bn, said sales of “closed-toe silhouettes”, which include its clunky clogs, rose by more than twice the average for its products. Continue reading…


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